07 November

0

TracFone Wireless, Inc.

david   |     |   No comment

[vc_row row_type="row" type="grid" text_align="left"][vc_column width="1/1"][vc_row_inner row_type="section" type="grid" text_align="left" el_class="case-study"][vc_column_inner width="1/3"][vc_column_text] Situation Faced with mounting Republican Congressional opposition to the Lifeline program, TracFone engaged Navigators Global to create an integrated lobbying and advertising campaign to dispel the myths surrounding the so-called “ObamaPhone” and to educate policymakers and the...

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07 November

0

Bellsouth

david   |     |   No comment

[vc_row row_type="row" type="grid" text_align="left"][vc_column width="1/1"][vc_row_inner row_type="section" type="grid" text_align="left" el_class="case-study"][vc_column_inner width="1/3"][vc_column_text] Situation In 2003, the Federal Communications Commission adopted regulations that required local telephone companies, such as the Bellsouth Corporation, to continue leasing access to their competitors at below-market, government-set prices. These regulations reduced the incentive for telephone...

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